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Zenefits, a Bay Area online broker, rattles health insurance industry
Contra Costa Times

Software company Zenefits is the fastest-growing startup in recent memory, but selling computer applications isn’t how the company earned that superlative.

Instead, Zenefits has morphed from a skeletal 15 employees into an army of nearly 500 and counting — its revenue growth outpacing that of many valley software giants — by upending the health insurance industry.

That’s because this high-tech startup is also a health insurance broker, working as the middleman between businesses and health care providers such as Anthem Blue Cross.