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Serota retiring as Blue Cross and Blue Shield Association CEO
Modern Healthcare

The Blue Cross and Blue Shield Association announced Wednesday its longtime CEO will retire at the end of 2020.

The Blues board of directors is working to identify Scott Serota’s replacement to ensure a smooth transition, according to the release. For the time being, Serota will continue to focus on the organization’s business and policy priorities.

Serota joined the federation of 36 independent Blues companies, in 1996 and assumed his current role in 2000.

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