News Headlines Article

For Now, Blue Cross Brand Dominates Obamacare Exchanges
Forbes

Health plans operating with the Blue Cross brand “captured the greatest percentage of covered lives” in 12 of 15 states in the first year private coverage was offered on exchanges under the Affordable Care Act, according to a study of market share data.

Avalere Health, a research and advisory services firm on health policy issues tracking the health law, looked at what it called the most complete data on market share of those who purchased policies on government-run exchanges.

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