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NBA nets Kaiser Permanente as first national health care sponsor
San Francisco Business Times

Golden State Warriors all-star Stephen Curry, Oakland native and NBA Hall of Famer Gary Payton and WNBA star Swin Cash on Monday helped health care provider Kaiser Permanente tip off a multi-year pro basketball sponsorship deal. Outside of a nine-year sponsorship of the Warriors, the deal is Oakland-based Kaiser’s first national partnership with a professional sports league. Not-for-profit Kaiser, too, is the NBA’s first “health care partner.”