News Headlines Article

Insurers following ‘the playbook’ in opposing California ballot initiative
The Center for Public Integrity

As I wrote in my book, Deadly Spin, the health insurance industry and other special interest groups use a tried-and-true set of tactics to push back against threats to their profitability. I referred to those tactics collectively as “The Playbook on How to Influence Lawmakers and Regulators Through the Manipulation of Public Opinion.” Seeing what is playing out in California this year, I should have included voters, along with lawmakers and regulators, as among those subject to influence.