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H&R Block, online insurance broker team up to sell health plans
Modern Healthcare

GoHealth, an online health insurance broker, said Wednesday it will develop a service for tax preparer H&R Block to enable consumers to purchase health insurance while getting their income taxes done.

Most Americans will be required to obtain coverage as of Jan. 1, 2014, or else they’ll have to pay a tax penalty. They will have to report on their federal income tax return whether they have obtained coverage.

In addition, they will be eligible for a sliding-scale tax rebate payable directly to their insurer if they have a household income up to 400% of the federal poverty level and buy coverage through their state insurance exchange.