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The Great Healthcare Transparency Movement?
HealthLeaders Media

Why can’t it be easy to shop for healthcare services? All too often, it is a Kafkaesque experience. There’s no single place to go.

As a patient, you can’t easily compare prices for services as you would when buying a TV. You can call your insurer—which really sets the prices—and you might make some headway, only to then run into brick walls. When you’re pointed back to your physician’s office for a code in order to continue discussions with the insurer regarding your obligation for, say, a colonoscopy, you’ll circle back into discussions about codes and preventive and elective care. You might get it resolved before your scheduled procedure. You might not. For most patients, that is the world of healthcare billing as it is.

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