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Dignity Health launches effort to bring humanity back into health care
Sacramento Business Journal

Eighteen months ago, Dignity Health changed its governance structure and took on a new name. This week, the San Francisco-based health system launched a novel campaign to spread the meaning behind the name. The goal is to highlight acts of humankindness through stories, images and actions. Dignity Health kicked off a blitz of full page ads in major metropolitan newspapers in New York, Washington D.C. and the three Western states where its services are concentrated.

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