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CA Blues plan, Landmark use analytics to aid vulnerable members
Health Data Management

Blue Shield of California and Landmark, an in-home senior care company, are using data analytics to drive care for the health plan’s most vulnerable population.

The results of the analytics initiative are exceeding expectations for the San Francisco-based insurer. At the end of the first year of the partnership with Landmark, BSC reports the duo enrolled 3,500 more eligible members, completed more than 15,500 home visits and made 33,317 phone contacts.