News Headlines Article

$500,000 grant gives Obamacare a starring role in TV productions
Los Angeles Daily News

The health care overhaul will be getting a Hollywood rewrite. The California Endowment, a private foundation spending millions to promote President Barack Obama’s signature law, recently provided a $500,000 grant to ensure TV writers and producers have information about the Affordable Care Act that can be stitched into plot lines watched by millions. The aim is to produce compelling prime-time narratives that encourage Americans to enroll — especially the young and healthy, Hispanics and other key demographic groups needed to make the overhaul a success.