General Information

Retail Science 102: The Power of Promotion
Moderator: Cathy Monclus, Gift Shop Manager/Buyer, Cottage Health System, Santa Barbara, California

Explore promoting your gift shop using the latest promotional and marketing tools. Learn to create exciting flyers, signs, sales and e-mails. Includes the most current Internet, website and social media ideas to help increase sales and bring fun and excitement to your customers, staff and volunteers.

Click here for the presentation materials.