News Headlines Article

Blue Shield of California Offers SilverSneakers to Medicare Supplement Plan Subscribers Statewide
Market Watch

Blue Shield of California is now offering the Healthways (HWAY 12.15, +0.01, +0.08%) SilverSneakers(R) Fitness Program to subscribers of Blue Shield Medicare Supplement Plans throughout California. SilverSneakers, the nation’s leading social support and exercise program designed to keep seniors healthy, has been a popular benefit with California Medicare HMOs, but Blue Shield is one of the few health plans in the state to offer the benefit as part of its Medicare Supplement plans as well.