CHA News Article

Toolkit Facilitates COVID-19 Prevention Messaging
For public relations executives

The Hospital Association of Southern California has developed a new toolkit to communicate that COVID-19 remains active throughout California and requires preventative action like facemasks and social distancing. The toolkit includes graphics and pre-formatted messages designed to help hospitals with effective COVID-19 prevention. 

Hospitals and health care systems, providers, public health professionals, health departments and community organizations are urged to utilize the toolkit in order to reach populations that may need COVID-19 prevention messaging as safer-at-home orders begin to loosen. Sample materials in the toolkit include: 

  • Current messaging from a trusted source  
  • Downloadable graphic assets  
  • Suggested social media messaging and hashtags  
  • Template email message  
  • Customizable print poster 

Commands