CHA News Article

Statewide Campaign Educates Expectant Mothers About Cesarean Deliveries
My Birth Matters offers materials and resources for hospitals

A new statewide campaign designed to educate expectant mothers about the overuse of cesarean (C-section) delivery was announced this week. The initiative, called My Birth Matters, is a partnership of the California HealthCare Foundation and the California Maternity Quality Care Collaborative (CMQCC). Its goals include encouraging conversations between pregnant women, their doctor and their care team to support vaginal birth and reduce their chances of having an avoidable cesarean delivery.

The Hospital Quality Institute is a key collaborator with both organizations and encourages birthing hospitals to visit and share video and print materials, available in both English and Spanish, with expectant mothers and families.

Cesarean deliveries can be important and even lifesaving in some circumstances. However, studies also have found that overuse of cesarean deliveries may result in harm and poor outcomes for mothers and babies. In the last few years across California, many health care providers, payers, purchasers and policymakers have been working to reduce the unwarranted variation in low-risk, first-birth cesarean deliveries. A key goal is to ensure that cesarean deliveries are performed only when they are absolutely needed.