CHA News Article

Second Webinar in Population Health Management Series Is June 2
Still time to register for full series; catch up with access to program recording

The second of CHA’s five-part certification series on Population Health Management (PHM) continues June 2 from 9:30 –11:30 a.m., with the webinar Business Imperatives of Population Health Management. Registration remains open for all programs, including the April 28 webinar. Though the initial webinar has been held, it’s easy to catch up by viewing the recorded program.

“The value-driven approach to care delivery and financing under PHM alters the established business fundamentals,” said Anne McLeod, CHA’s senior vice president for health policy and innovation. “Hospital leaders will need to actively manage the transition and the impact on their business. This webinar will help members navigate that process.”

The Business Imperatives of Population Health Management webinar will address the business challenges in developing PHM care models and delivery networks, including how to configure a network to achieve adequate coverage, desired market position, high-quality care and positive outcomes. “Build, buy or partner” options for network development will be explored, along with key business skills for operating a successful PHM delivery network, including contracting, cost management, consumer engagement, and marketing and communications. A comprehensive, 25-page issue brief on business imperatives will be sent this week to registrants.

The third webinar, Clinical Imperatives of Population Health Management, is July 14 from 9:30 –11:30 a.m. This module will explain why using consistent clinical protocols within well-defined care models is critical to successfully managing the health of a population under value-based payment or an at-risk financial model. Participants will also learn about wellness models, chronic disease management protocols, and evidence-based practices for effective health maintenance, with an emphasis on evolving roles among clinicians. Tools to analyze population health needs and coordinate clinical care in all settings and modalities, including virtually, will also be covered.

CHA has partnered with management consultants at Kaufman Hall to develop and present the program. A Certificate in Population Health Management will be issued to individuals who complete all five programs. For more information or to register, visit