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September 13, 2011
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Cathy Martin
Director, Workforce

Image of Cathy Martin
July 14, 2011

Cathy Martin is responsible for leading the CHA Healthcare Workforce Coalition, a broad, statewide coalition that identifies and implements coordinated, strategic solutions to address the long-term needs of allied health professionals in California. 

Cathy has worked in the nonprofit sector for nearly 20 years with the last eight directly related to health care or public health. Prior to joining CHA, Cathy was the executive director of the California State Rural Health Association (CSRHA) and led the Rural Workforce Collaborative, a CSRHA taskforce that developed recommendations to address health care workforce shortages in rural areas.

Cathy has a bachelor’s degree in government from California State University, Sacramento.

1215 K Street, Suite 800
Sacramento, CA 95814
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(916) 443-7401
(916) 552-7511 Direct
E-mail

Image of New Health Career Website Available
CHA News Article

New Health Career Website Available

Image of New Health Career Website Available
May 10, 2012 Cathy Martin

A new online tool — the Virtual Career Network at www.vcn.org — allows current and prospective health care workers to explore more than 80 different occupations, identify local education and training programs, and tap into current job listings. Users also may learn how previous experience, such as military or on-the-job training, can be applied toward a health care career, take free online courses and find sources of financial aid.

CHA News Article

CHA Meets With HRSA Administrator Wakefield, HHS Regional Director Schultz

May 4, 2012 Cathy Martin

CHA hosted a stakeholder meeting May 2 with Mary Wakefield, PhD, RN, administrator of the Health Resources and Services Administration (HRSA), and Herb Schultz, regional director of Health and Human Services (HHS) Region IX. The meeting brought together federal and state health workforce officials and external stakeholders, including hospital leaders, to discuss work underway in California on health workforce development and to discuss strategies to leverage federal partnerships for funding.

CHA News Article

Cal-HOSA Launches Statewide Health and Wellness Campaign

April 2, 2012 Cathy Martin

The California Health Occupations Students of America (Cal-HOSA) and the California Department of Education, in coordination with CHA, have launched HOSA Healthy Habits, a statewide initiative designed to encourage HOSA students and health professionals to work together to increase healthy choices. The goal of HOSA Healthy Habits is to help students develop healthy behaviors early on so this lifestyle transcends into their years working as health professionals, providing care, and promoting health and wellness to patients.

General information

Developing A True Career Pipeline From Student to Volunteer/Intern To Employee
Palomar Pomerado Health’s Clinical Career Extender Internship Program

October 24, 2011 Cathy Martin

Background

A leading healthcare internship in the San Diego region, Palomar Pomerado Health’s (PPH) goals are: (1) contribute to the health and well-being of its patients, (2) provide support to PPH staff and services, and (3) create a development and recruitment pipeline for future PPH healthcare professionals. PPH aims to identify both high school and college level students interested in learning and exploring more about health professions.

General information

Transforming Youth into Future Leaders of Health Care
FACES for the Future Coalition’s programs for health career exploration, academic enrichment, wellness training and youth leadership development

August 10, 2011 Cathy Martin

Background

In direct response to events observed in the Adolescent Medicine Clinics, Dr. Tomás A. Magaña and Dr. Barbara Staggers co-founded FACES for the Future in 2000 at Children’s Hospital & Research Center Oakland (CHRCO). They witnessed young people who were otherwise motivated to overcome academic challenges struggling to survive their circumstances. There was a lack of appropriate support and pathways available to guide them to success. Recognizing that the three leading causes of morbidity and mortality (i.e.

General information

Diversity Education for Incumbent Employees
Community Hospital of the Monterey Peninsula’s program for preparing employees for careers in allied health

May 10, 2011 Cathy Martin

Background

The Monterey peninsula has a diverse population, ranging from the affluent residents of Pebble Beach and Carmel to the diverse communities of Seaside and the Salinas Valley. In order to better understand and skillfully serve this diverse population, the Community Hospital of Monterey Peninsula provided several educational opportunities to staff, including:

  • English as a Second Language courses, offered to improve communication and comprehension skills.
General information

Allied Health Career Bridge Program
Community Hospital of San Bernardino’s program for encouraging staff to pursue further education in allied health and promoting allied health careers to youth

May 10, 2011 Cathy Martin

Background

Community Hospital of San Bernardino serves a population of nearly 600,000, of which 61% are Latino. According to the (Inland Empire) Quarterly Economic Report, California’s Inland Empire has the 2nd worst economy in the nation. 35% of area Latinos live below the poverty level. The largest demographic served by Community Hospital of San Bernardino is economically disenfranchised.

The Inland Empire has a projected annual vacancy of over 1,000 allied health professionals.

General information

Registered Respiratory Therapist Scholar Program
Barlow Respiratory Hospital’s program for increasing diversity and cultural competency in health workforce while ensuring students a smooth transition from school to professional practice

May 10, 2011 Cathy Martin

Background

Barlow Respiratory Hospital serves patients with respiratory and other diseases that may require prolonged acute hospitalization or specialized treatment. The hospital’s patients are mostly elderly with complex medical needs. Allied health professional shortages have made it difficult for the hospital to recruit an adequate supply of diverse, qualified Respiratory Therapists.

General information

Allied Health Diversity in the Central Valley
Kaiser Permanente’s program for increasing diversity and cultural competency in the Central Valley allied health workforce

May 10, 2011 Cathy Martin

Background

The Central Valley is notorious for some of the worst health disparities in the state. In an effort to provide culturally competent and linguistically appropriate care, Kaiser sought to increase diversity in its Central Valley workforce.

Kaiser incorporated many strategies to increase diversity in its Central Valley workforce. First, Kaiser conducted training and assessment to increase the number of Qualified Bilingual Staff 2, staff who are able to provide translation and interpretation services to patients.

General information

High School Summer Internship Program
John Muir Health’s program for encouraging high school students to pursue allied health careers

April 25, 2011 Cathy Martin

Background

The John Muir Health Summer Internship Program was created to address the shortage of allied health professionals by raising awareness about allied health occupations within students of great diversity, thus increasing the supply of diverse individuals pursuing these careers. Sixty disadvantaged high school students from Mt. Diablo High School in Contra Costa County participated in the Summer Internship Program over two school years.

Image of CHA Releases Allied Health Workforce Survey Results
Issue Paper

CHA Releases Allied Health Workforce Survey Results
Critical Roles: California's Allied Health Workforce

Image of CHA Releases Allied Health Workforce Survey Results
February 9, 2011 Cathy Martin

CHA is pleased to release Critical Roles: California's Allied Health Workforce. This report highlights key findings from a recent CHA Allied Health Workforce Survey. The purpose of the survey was to gather up-to-date data regarding the effects of the economy on the demand for allied health professionals and to identify hospital workforce needs and concerns in the next one, three, and five years.

This report is the second comprehensive survey of the allied health professional workforce since CHA formed the Healthcare Workforce Coalition in 2007.

Image of AHA Report - 'Workforce 2015: Strategy Trumps Shortage'
General information

AHA Report - 'Workforce 2015: Strategy Trumps Shortage'

Image of AHA Report - 'Workforce 2015: Strategy Trumps Shortage'
February 22, 2010 Cathy Martin

The American Hospital Association (AHA) recently released a report titled, “Workforce 2015: Strategy Trumps Shortage.” This report is the result of a year-long effort by the 2009 Long-Range Policy Committee to examine health workforce issues in the coming decade and to provide findings and recommendations for the field.

General information

OSHPD Health Careers Training Programs Resources Page Now Online

February 10, 2010 Cathy Martin

The Health Careers Training Programs, which falls within the Healthcare Workforce Development Division at The Office of Statewide Health Planning and Development, recently launched a new website which has a great deal of information and many links to resources regarding the health care workforce in California.

General information

CHA Healthcare Workforce Coalition Announces Grant Awards

December 14, 2009 Cathy Martin

The CHA Healthcare Workforce Coalition is pleased to announce that five mini-grants, funded by The California Endowment, will be awarded to CHA members in 2010 for the purpose of increasing regional allied health workforce diversity and cultural competency.

General information

CHA Releases Video on Allied Health Professions
Video highlights long-term need for adequate supply of allied health professionals

October 29, 2009 Cathy Martin

CHA has released the short educational video below that honors California's health care providers working in more than 200 allied health professions.

Memo

Allied Health Workforce Issue Brief
Report addresses long-term need for allied health professionals

August 28, 2009 Cathy Martin

In 2007, the CHA Board of Trustees identified the allied health care workforce shortage as a state advocacy priority for 2008. Specifically, the Board directed CHA to increase awareness of severe allied health care workforce shortages through its public advocacy program. In response, CHA established the CHA Workforce Committee to identify and analyze the barriers to increasing the supply of allied health professionals in the state and to make recommendations that would address the shortages.

Image of Allied Health: The Hidden Health Care Workforce
General information

Allied Health: The Hidden Health Care Workforce

Image of Allied Health: The Hidden Health Care Workforce
August 26, 2009 Cathy Martin

Allied Health: The Hidden Health Care Workforce is the result of work completed by the CHA Healthcare Workforce Coalition. The coalition was established by CHA, and is sponsored in part by The California Endowment, in response to the need for a coordinated, statewide effort to develop and implement long-term strategies that will address allied health workforce shortages in the state. Members of this broad coalition include CHA member hospitals and health systems, as well as various stakeholders, including representatives from the University of California (UC), California State University, California Community Colleges, California Labor and Workforce Development Agency, UC San Francisco Center for the Health Professions, Connecting the Dots Initiative, Campaign for College Opportunity, Office of Statewide Health Planning and Development, and California Primary Care Association, among others.

Commands